Jade Varden Official Blog

You may notice some features missing on the blog this weekend while I work on a brand-new design. That's right: everything around here is changing. The blog is getting a makeover to help me celebrate the release of my newest book, Hope's Rebellion . Keep checking back to see the new design and the upcoming cover reveal! 

Digital books have sparked a self-publishing revolution that allows anyone to become an indie author, and this is what's so fantastic about it. But this is also what's bad about it, because there are a lot of indie books out there. No matter how hard you work on yours, it could easily get swamped in a bunch of books that didn't get the same time and attention. So when you write, when you publish, when you promote, you've got to ask yourself a question: what's different about your book?  The Cheese Stands Alone Go look for a vampire novel on Amazon -- only wait until you read this blog post. You might be busy doing that for hours, because there are so many to choose from. And if you also write a vampire novel because you love vampires and you've been thinking about them since you were a kid, your book could easily get lost in the shuffle.  You might focus on the fact that it's a vampire novel, like Twilight and so many other popular novels. Yo...

I've been posting Facebook updates about my newest book...for many, many months now. It's not quite 60 thousand words and it's consuming me. And the other day I finally figured out what's been taking me so long to just finish it already: I've been trying to make it perfect. But here's the truth about that: perfect isn't possible. And I don't mean that it's not possible for indie authors...it's possible for no author. Imperfect I have never read a perfect book. In every story there is a typo, punctuation out of place, mixed-up names. Some errors are even more grievous -- a ridiculous character, an unbelievable plot, a horrible cliche. Even the books that millions love have their flaws . Read your books again and again, and you'll keep finding stuff to change. Scenes to shift. Sentences to shorten. Punctuation to perfect. Keep looking for errors, and you will find them. Because writing is never going to be perfect. It's the ...

If you want to get more followers, you have to follow more people. It's one of the basic tenants of Twitter that everyone knows, but it still leaves so much to desire. Like, who the heck should you be following?  It's not as easy as you might think to find people who are into books on a site that's driven by misspelled words, random phrases, and very little punctuation. Go figure. But don't worry: I have the answer. Let me tell you who you should follow on Twitter , and you can put an end to your weird hashtag searches. A Follow for a Follow Following people on Twitter is only effective if you're following specific targets. Just start following anyone you can find, and your account will get flagged for spam -- and you won't gain that many more followers, to boot. You can follow random people if you like, but the whole point is that you want to sell books. So apply a bit more strategy, and you'll get a lot more results.  Books. Twitter...

Everyone's got a story to tell, and I'm not just talking about the ones in your self-published books. As an indie author, you also have your own personal story of tragedy and triumph. If you use that to sell more books, are you marketing yourself...or exploiting yourself? Walking the Line The question is a hard one, and I know because I had to face it head-on. I was randomly following people back on Twitter one day when I caught one profile that stood out. It was an author (I get followed by a lot of authors) who mentioned, in the same sentence, a terrible personal tragedy and a book she wrote about it. Now, all authors draw from personal experience. If you write a book about your own personal tragedy, you're within your rights to promote that book for what it is. But you have to be sensitive about the way you choose to promote. Because if you start out by hitting me in the face with your tragedy, it feels a little insincere. It reads a little like "My dau...

Notice a change in the Goodreads forums lately? The moderation policy for the site has changed, and with it a lot of discussions. But how do these changes affect indie authors?  Good reads Manners According to an announcement released by the site, the new changes will now prohibit discussion threads and "reviews that were created primarily to talk about author behavior." Salon.com says it all stems from a conflict that arose last summer when indie author Lauren Pippa (Lauren Howard) challenged a Goodreads reviewer for a 2-star rating. She took her complaints to the Goodreads forums, sparking a heated debate that led several Goodreads members to flag Pippa's book with low ratings and "do not read" lists memberships.  She aired her grievances on Twitter, which just fueled the flames of the fire. Apparently she then took to her blog to say she was bullied into canceling the release of her book.She later reconsidered.  I advocate that all ...

I've always found Planet of the Apes to be a rather frightening story. I don't want a forced lobotomy, after all, and I just can't live in a cage. I like to pace when I think, and that would be maddening . But I didn't know that one of my favorite classic sci-fi movies was actually based on a French book. Did you? The Book La Planète des Singes , or Monkey Planet, was released in France in 1963. Pierre Boulle, the author, was already familiar with writing for American audiences. His other best-known novel is Bridge on the River Kwai . The story isn't about America, anyway, it's about the entire world. It opens with three astronauts who are visiting a planet near the star Betelgeuse. They discover that the atmosphere is somewhat Earth-like, so they name the planet Soror. The water is drinkable, the air is breathable and the vegetation is tasty. So everything looks pretty good...at first.  Then the astronauts go swimming and see a young woman....

You're a self-published author, so of course you're on Goodreads, and you've got a blog and you Tweet about your book all the time. So when I ask you if you're talking about your book, I'm not talking about all your online efforts. I'm talking about your daily interactions. Every single person you know, every store clerk and everyone you ride in an elevator with ought to know you're an author. Talking to someone face-to-face is the type of marketing that absolutely can't be overestimated in value. Hello, My Name Is... I'm bringing this up right now because the season for holiday parties is approaching. Halloween, Thanksgiving, Hanukkah, Christmas, New Year's -- you've got several chances to get invited to a get-together, a party or a soiree. I want you to spend some of the evening talking about your book. If you happen to have some business cards, bookmarks and signed promotional materials with you...well, that's just good luck....