Writing 101: Using Pen Names

How do you feel about using a pen name? Everyone's got an opinion, even your readers. Crafting the perfect pen name is a little like writing the perfect novel...only the name is probably going to stay with you a lot longer. If you don't use the right one, you'll make things unnecessarily hard on yourself.

What's in a Name?

Stephen King. Anne Rice. Stephenie Meyer. What do all the big, blockbuster writers have in common? Names that are easy to remember and easy to spell. That's very important when you want readers to start looking for you on Amazon, Google and everywhere else you exist. By the same token, you don't want to publish books under a name that's too simple. Type John Smith into Google and you're going to get way too many results.

What's Wrong with Your Name?

Friends and family aren't going to recognize you by a pen name (and neither will all those people from high school who need to feel envy). Don't you deserve recognition for your fabulous self-publishing achievements? Sure you do, but if your real name is a thirteen-letter nightmare you've got to be reasonable. If you were lucky enough to be given a simple, easy to spell but unique name, then use it. If you weren't, try toning it down a little. Authors use initials, nicknames and small changes to tweak their own names into something that looks a lot better on a book jacket.

If that's still not an option, you might need to choose a pen name. But the truth is, lots of writers aren't very good at choosing their own names -- even those who fill their own books with believable, poetic and beautiful character names.

Picking the Right Pen Name

Once you begin establishing yourself under a pen name, you're no longer your own person. Your name will be all wrapped up with your reputation, with the public image you present, with the books that you write. Every time someone looks at your book, that name will be attached to it. So choose a good one.

• Don't go gimmicky. You write erotic fiction, so maybe a pen name like "Rose Pleasure" sounds like a great idea. It's not. There are very few examples in writing where gimmicky names actually work -- and most of those examples are in children's books. Pen names like Dr. Seuss and Lemony Snicket are more than vaguely ridiculous, but you have to get a little silly to spend lengthy amounts of time with kids so that works out okay. Otherwise, don't create a gimmicky name. Why? Because you want to get some sort of respect from your readers, and you want to be regarded as a professional. Choose a silly, gimmicky name and you'll never be taken seriously. 

• Don't go too exotic. It's tempting to come up with a name that's so fresh, so new, so exotic-sounding that no one could ever mistake it for anything else. Writer Poppy Z. Brite, for example, stands out for her unusual name. Problem is, it's way too unusual. Poppy Z. Brite sounds like a pen name, and anything overtly fake is always hard to take seriously.

• Don't go famous. Some names should really be off limits because they're already too well-known. If you publish something under the last name of Hitler, for example, you're clearly setting yourself up for failure and everyone you want to attract is just going to be confused. Try to avoid Presidential, movie star and other famous last or first names because you need to establish yourself on your own; you don't want someone else's name baggage bogging you down. 

Picking the right pen name isn't easy. Keep it simple, keep it decently unique, and keep it sincere-sounding -- like a name that someone could actually have. Above all, try to pick a pen name that says something to you, or about you, or that means something to you in some way. One day, an interviewer is bound to ask you about your pen name, and you're going to need an interesting story to go with it. That's what people expect from writers.

Review: The Teacher's Billionaire

I"m still a little confused by how much I liked The Teacher's Billionaire. The idea isn't exactly a new one -- your basic doomed couple who each come from completely different worlds. Their worlds collide, lust ensues, trouble looms...will they or won't they? Sure it sounds formulaic, but somehow it doesn't read that way. Christina Tetreault doesn't break any of the rules, but I completely fell for her enchanting tale anyway.

I'm not one for romances, particularly those in a contemporary setting. I can only tolerate love stories if they're steeped in history, something I actually find interesting. But somehow, this sweet romance kept me captivated and still followed the familiar genre formula.

 Tetreault's writing is so vivid, the characters so alive, that everything seems completely believable. A working-class teacher in Boston who works hard, gossips with her friends and doesn't feel so secure in her looks meets, and completely charms, a well-known Fortune 500 bigwig who just happens to be utterly gorgeous and all too eligible? Yeah, it could totally happen. I know it could, because it did in the pages of this book -- and I was so swept up in the story I never doubted it once.

The heroine's situation is pretty average, at least at first, but when a dark family secret comes to the fore she gets dragged into a new world that seems light years away from her run-of-the-mill Boston life. I would have liked to spend a little more time in Callie's world before the plot kicks in -- everything happens rather suddenly in the very beginning of the book -- but I liked her right away. She's not unbelievably gorgeous, or saintlike in her perfection. She's just a normal girl in a totally unusual situation, reacting to it as sensibly as she possibly can.

The unusual situation has an amazing smile. His name is Dylan, and he's your typical one percenter born in England and now engaged in American politics. Okay, so maybe typical isn't exactly the right word, but even he is totally believable. Tetreault beautifully gets inside his head and makes him seem like a pretty normal guy with normal guy hang-ups, despite the Adonis-like body, made-for-magazines face and highfalutin family connections. The reader sees him working out in the gym (that explains the rock-hard abs), and knows why he has a bit of a playboy reputation. It's easy to fall in love with Dylan, with Callie, with everything about the Sherbrookes -- and honestly, I was ridiculously happy when I learned that this is only the first in a continued series about the fascinating family.

 But it's not perfect. The paragraph indenting and justification are inconsistent and poor throughout, and you could go crazy trying to count all the missing commas. Aesthetically, this ebook isn't at all pleasing (I haven't seen the paperback version, so I won't speak for that), but it is beautifully written so that helps to balance the scales. I'll take an ugly book over a badly written one any day. I can't wait for the next installment in the series, for whatever Christina Tetreault writes next, and I'll definitely re-visit this book again and again. This one isn't going to be deleted from the Kindle anytime soon.

Writing 101: Adding Images to an eBook

Putting the text into a book is hard enough -- adding images complicates matters significantly. Writers have all sorts of reasons for inserting images into their books. In cookbooks, travel books and children's books, pictures are an absolute must-have. But writers in other genres may also wish to add a helpful visual aid to their work. A family tree, a map -- these are a common enough sight in many types of books. So...how do you add these elements to an ebook?

Images and eBooks

So, you want to add a pretty picture to your ebook. It is possible, but if you don't know exactly what you're doing it's going to become a frustrating, tedious affair -- and you may not succeed.

• Find/create the image. First things first: get the image you want to place in your book. Make sure you know where it's located on your hard drive, so you can get to it easily. You won't need it again until the book is finished and ready to be formatted.
• Open your conversion software. You probably already know that the word processing document you've used to write your book isn't ebook-ready. To turn it into something an ereader can deal with, you need to convert it. For that, you need conversion software. Open up your chosen program and load the book up as usual. 
• Add the image. Using the File settings, open the picture(s) you want to add to the book in the software program. You'll have at least two files loaded into the program: the book itself, and your image. Add all the images you want in the book.
• Add the HTML. Use the HTML editor to add the proper code to the file so the image will appear. First, find the exact location where you'd like to place the image within the book. Now, add your code. It's <img src="the name of the image file.jpg" width=500 height=300>. Write the title exactly as it appears in the file name; the full path is not necessary. Add any extra codes to make the image appear the way you want it (<center>, </center> etc.) and adjust the width and height values as desired.
•  Finish the conversion. Follow the rest of your conversion process normally, and preview the ebook to be certain the image is appearing the way you want.

It takes a little extra time and effort to add images to ebooks, but once you know the process it's fairly straightforward. An image can be a wonderful aid to readers, particularly if the book is set in a fantasy world or there are complex family ties for them to follow. Avoid sizing the image any wider than 600 pixels, as it may not read well on ereaders when sized larger than this.

Writing 101: Can You Use Celebrity Names in Fiction?

Every writer strives for authenticity, even in fantasy writing. It's important to create real, relatable characters that readers can connect with as they move through the story. And what's more relatable than the famous celebrities who populate the real world? There are some names that everyone's heard of, and in creating a believable character you might want to throw some of these celebs into your story. Whether it's a casual mention or something more, there's some important stuff you need to know before you use a celebrity name...like the fact that you might get sued for doing it. Using celebrity names is tricky, so you might want to think twice before you put them in your self-published book.

The Line Between Fiction and Reality

In creating a character that feels real, many writers use real settings for their stories. You might move your characters around on a university campus that genuinely exists, take them to a park you yourself have visited, have them eating foods that you've enjoyed in the past. Little details like this make characters jump off the page and become more like real people.

And sometimes, you might have occasion to insert real people into your fiction. Suppose your character is into politics, a big-time sports fan, or loves a certain television show. Maybe they go on a date to a popular movie, or have a crush on a well-known movie star or musician. These details do great things for a book's authenticity, but they can do bad things to you as a writer.

Celebrities in Fiction

Celebrities appear in causal real-world conversations all the time, but when you put those names in print everything changes. Newspapers, television shows and people who publicly mention celebrity names do so with caution, and as a fiction writer you should, too.

But it's fiction! Isn't it okay to use the names of public figures in fiction, since you're only trying to tell a story? No, sometimes it's not.

More and more courts are recognizing that celebrities are also self-made brands, and in some legal cases the court has sided with the celebrity. In other words, if the celebrity doesn't like the way they're being portrayed even in a fiction work, they may sue and the court may side with them. Celebrities and public figures may sue if their name is used; they may sue even if their name is not used but the character in question very strongly reflects the actual celebrity. One celebrity who was accused of theft, and won't be named here, sued a highly popular TV show because her name was casually mentioned between the characters on the show. There are countless examples of fiction works and projects that had to be changed because of lawsuits. So you have to be very careful when you start dropping celebrity names even in a work of fiction.

Even when the work is complimentary, celebrities have the power to file a lawsuit because they did not give their permission for their name and likeness to be used. You may think you're safe because you have only kind things to say about the celeb in question, but you never know how that person might react. A casual reference is probably pretty safe in most circumstances, but the door to lawsuits can be opened with even the smallest mention of a real person.

Can you use celebrity names in fiction? It's your book, and no one's going to stop you -- but no one's going to help you, either, if it all goes south. If you have questions about using a celebrity name or any other brand name, you should absolutely seek legal counsel. Full disclosure: I am not a lawyer, and I have no training in the law. So don't take my word for it -- talk to your own lawyer and check it out yourself before you put yourself in any legal danger.

Writing 101: Paragraph Indents

Formatting is very strict in fiction writing. Crack open any novel, and 99 times out of 100 it will be formatted very specifically -- with paragraph indents. So it's only natural that when you're writing, you automatically hit the tab button as you type along. But you shouldn't, because the tab button is actually the devil.

The Devil in the Details

Yes, the tab button is Satan incarnate. And if you want to avoid a formatting Hell where html code will slap you around with pitchforks, you will never, ever use it when you're writing.

Writing 101: Creating a Sensational Blurb

Along with a great cover, you need a sensational blurb in order to move books. You've got very few chances to grab the reader's attention, and the blurb is one of the best shots you're going to get. It has to set the tone for your book, give readers information about what they can expect from the work and compel them to take a deeper look. The blurb has got to do a whole lot -- but you know, it can't be too long, either.

What's in a Blurb? 

You've already poured your heart, soul, blood and tears into creating an entire book -- and you should feel great about that. It's incredibly difficult to tough it out all the way from Chapter 1 to The End, and you deserve to be proud. But after you've put so much of yourself into that work, it can be heartbreaking when no one bothers to read it. Now, you've got to face a task that's very challenging in its own way: getting people to read what you've written. You do that with a sensational blurb.

After you've already done all that writing work, writing a blurb out of nowhere can feel overwhelming. Break it down into small pieces, focus on certain elements, and power through it.

• The hook. The very first line of the blurb has to reel those readers in, so they want to keep reading the rest of it. Work on that first line the way you worked on the first line of your book. Grab them! You have just one shot, and this is it, so take it. 
• The details. Now, let a brief summary of the book unfold. Remember everything you've learned about descriptive writing. Don't tell the readers what they can find in the book -- show them. 
• The lasting impression. After you've whet the reader's appetite for more, end with a line that's going to make them want to buy the book. Make it exciting, make it compelling, make it great. Remember, you've got to make them want to read more. Give them a cliffhanger, give them a question, give them something that makes them want to do that.

Blurb Extras

The blurb is a great promotional tool, so use it. You can always add a few extras to your blurb to make it even more sensational. Pepper the blurb with the best review quotes you've got, particularly those from reputable and respected sources (like fellow authors or very well-known review blogs). If your book is part of a series, mention the other books in the series in the blurb to get readers to take a look at these works as well.

Writing 101: Writer's Block

It happens even to the best of writers: the dreaded block. It can strike without warning, and it can last for a long, long time. So how do you deal with writer's block? Waiting it out isn't really an option, so you've got to find a few tricks that might shake that creativity loose again.

Facing Writer's Block

Only you know when you've got it. For many writers, even admitting to writer's block can be a problem. If you've spent several days on one particular scene, or can't seem to get motivated to write even after several days, you might have writer's block. It's okay to admit it, because you've got to confront it if you're going to beat it. And there's lots of ways to beat it.

• Begin at the beginning. Stumped by a story? Go to page 1 and start reading. Read it not like a writer, but like a reader. Let the tale re-engage you, and read all the way up to the point where you're stuck. By the time you get to it, you may have new energy and motivation. Simply reading where you've been can help you figure out where you need to go. 

• Study your outline. If you don't have an outline, you should. Refer to your outline when you get stuck, and you should have a guide to follow. When you know where the story needs to go, it's a lot easier to figure out how to write it. 

• Walk away. Stress can make it hard to write. It's possible that you're blocked because you're over-thinking your plot. Take a break from your work for one or two days, and do something absolutely not writing-related. Play a game, go on a short trip, visit with friends and family -- do something else.  After your break is over, come back to the story with fresh eyes and a cleared mind and you may find that the block is gone. 

• Work on something different. If you're not feeling the same passion for your project, it might be because another project is on your mind. Go ahead and work on another book, another idea, research notes for an entirely different work, whatever. After a few days, you may find yourself thinking of your blocked story again. Sometimes, just getting back into the flow of working -- even if you're working on something else -- can help you overcome the block. If a certain story is completely blocking you, start working on a different story to get back into the habit of writing.

Writer's block isn't a joke. Many great writers can suffer from this malady for months or even years. Be willing to try every trick in the book to overcome the issue. Remember that it doesn't matter what you're writing...just that you are.

New Interview at Indie BookSpot

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