Self-Publising, Why Sex Sells, and Do You Fit In?

Instead of the traditional news update this Sunday, I've decided to rant. A lot has been happening in the world of ebooks lately, and it's raising a lot of questions. Is erotica the genre of choice for all indies...and will these books eventually overrun all the rest?

That's Sexy

Amanda Hocking is yesterday's news, and the big name in indie books lately is E. L. James. The little erotica book that could has become a pop culture question until probably the end of time, and erotica has become the driving force behind the ebook craze.

Forget DRM, and Give Yourself a Better Chance

Self-published books are beginning to rise to dominance in ebook sales. Authors published through the Big 5 companies make up only 16 percent of the titles on Amazon's bestseller list. Self-published books have a 25 percent chunk of the list.

How DRM Hurts

eBooks that are self-published on Amazon get 31 percent of daily sales across all book genres. Indie authors as a group have the biggest market share. But the authors that are making the biggest bucks aren't using DRM.

Writing 101: Turn Yourself into a Brand

If I say the name J.K. Rowling to you, what do you think of? I'll bet you don't think of a British mum who lives in the country, though that's who she is as a person. You probably think of Harry Potter right away. J.K. Rowling is a brand name to us readers; she's only a person to her family members. And if you want to make it in the literary game, you've got to learn how to turn yourself into a brand, too. 

The Professional Mask

That's right. I'm about to tell you to stop being a person, and start being a commodity. You can be a person when you're with your friends and family members. You're a person when you're sitting on your couch. But when you're on social media and when you're self-publishing books, you're a brand. From now on, the pen name you use is your brand name. And you'd better start building it.

Tightrope

Being a full-time writer and a self-published author is a balancing act, and today I feel a little like I'm walking on a tightrope. 

Walk the Line

Freelance writers already have a lot of tasks to juggle, because it's common for them to work several gigs at a time. That means that multiple projects have to be completed in a single day; multiple editors and overseers must be appeased. And, if those writers are anything like me, multiple email accounts must be checked.

I check four different email accounts every single day for three different names. And here's the rub: they're all my inboxes. The only way I can manage it all is to compartmentalize. But when you're juggling all sorts of daily writing tasks and you're an indie author, too, things can get a little hectic in spite of your best efforts.

Self-Published Books: Getter Bigger Than the Big 5?

Data from AuthorEarnings.com shows that self-published book titles make up 31 percent of Amazon Kindle's book sales, and that's a lot. In fact, it suggests that indie authors are growing as powerful as the Big 5. This is the moniker given to the country's 5 biggest publishing companies, the old guard who for so long dictated popular literature in the United States. Those days might be over. 

Mr. Big Stuff

The "Big 5" publishing companies can lay claim to just 38 percent of Kindle book sales. Not only are self-published books taking up a piece of the market that's almost as big, self-published authors get bigger royalties than their traditionally-published counterparts. According to AuthorEarnings, self-published authors earn almost 40 percent of all ebook royalties paid out by Amazon.

Writing 101: Using Incorrect Grammar on Purpose

All books should be perfectly polished, well-edited, presentable in every way. But there are times when authors might be using incorrect grammar...on purpose. When is it not only okay to break the rules of language, but necessary? 

When Bad Writing is Good

Sometimes, bad writing is needed in order to bring the setting to life. Ever read Gone With the Wind? Mammy's voice is clear and strong throughout the novel, and Margaret Mitchell does it with a lot of misspellings and incorrect grammar. 

Writing 101: And Then...

There are a whole lot of rules in the English language, and we know this to be true because I write about these rules all the time. And as an author, it's part of my job to follow those rules -- strictly. I must cling to them so passionately, in fact, that I actively and aggressively try to get other people to follow those rules. So it may come as a surprise to some blog readers that there's one rule I break...no matter how many times the automatic grammar checker tells me to fix it. Because when it comes to the phrase "and then," I just don't use it. Nope...not at all. 

Born to Be Bad

Microsoft is totally against the way I write. My word processor completely believes that the word "then" cannot be used unless its buddy "and" is also involved. I'll give you some examples of sentences that are sure to be flagged:

She reached across the table, then grabbed my hand in a show of support.

He lifted his hand as if to touch me, then let it fall back down to his side.

Writing 101: Guilds, Groups and Other People

As an author, you need support. You need honest feedback. You may even need help figuring out certain writing techniques and double-checking your ideas. It's attractive to start joining guilds and groups, and plenty of writers advocate that. But when you mix with other people, you're always going to wind up with a mixed bag. Joining groups and getting involved has a good side...but plenty of writers will tell you about that. I'm going to flip the coin, and talk about the dark side of sharing your writing with other people before you've finished with it.

Team Players

I have often mentioned my childhood fantasy of being a writer. I would be sitting in a quiet room -- maybe in an attic, somewhere, or some book-lined room -- all alone just typing away. That, to me, is truly living the dream. Why? Because writing is solitary. You do it alone. To me, the idea of joining up with other writers has always seemed...damned counter-productive, to put it mildly.

But even I can see the merits in it. Writer groups can be helpful if you've got questions or want to test your ideas. Joining a group can help you find beta readers and review buddies and, I guess, lifelong friends.